It’s time for Page Ostrow’s producing tip of the day!
“It’s important to leverage one company’s interest against one another in order to create a bidding war. This is what producer’s reps are typically known for. It is important to be tactful when negotiating a bidding war. It is not necessary to name specifics of the deal that the competing company is offering since much of the information is confidential and should be treated as such. However, it is possible to give a competing distributor an idea of what range they need to bid at in order to stay in the game”.
For more like this, check out: www.ostrowandcompany.com